As an experienced social media manager I am asked where and how I obtain followers, fans or connections from an audience (I’m referring to them collectively as “FFA”). The answer is simple, I seek them.


So the question remains, how to seek FFA? That depends on which social network you target. There are different routes available.

Twitter:


Automation of Twitter user follow back is one way to increase followers simply because if they follow you, you automatically follow them back and vice-versa. I personally employ this strategy using the website Socialoomph dot com which offers many other features too. http://www.socialoomph.com/


Websites such as twellow dot com that acts as a directory for Twitter, simply seek by location, interest or whatever and follow targeted people and companies. http://www.twellow.com/


Relying partially on these two sites alone resulted in my first 1,650+ followers in a short period of time. I had specific targets and I sought them out.


Look to your left for the shiny aqua Twitter button, click it to connect with me!

Facebook:

For Facebook I’ve relied upon my personal family and friends with whom I am connected with on my personal Facebook page to increase fans of my Facebook fan page. I accomplished this by suggesting my page directly in messages and in wall posts. Also I’ve used the share feature. I’ve even paid for advertising on Facebook. If you look to your right you will see two opportunities to go to my page, integration of like buttons and click-able links is possible on Facebook. Interaction again is key to increase exposure to my fan page.
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Blatant requests for likes works too, try it. I simply ask Facebook friends to click like or go to my fan page, upon which I’ve installed code to my custom welcome message that you have to become a fan to see. Curiosity is powerful, use it when you can.


Seek others similar to yourself and comment on Fan pages, Groups, Status updates and comments. Earn some respect by providing a true compliment or information relating to whats been posted. Again curiosity can result in someone seeking your page out and becoming a fan in return.


I’m describing what some may call organic growth, gorilla style acquisition of an audience.  In my opinion that type of growth will increase and be manageable over time weather it’s slowly or rapidly based on your time investment.   It’s the path I’ve chosen and have been successful using.


Don’t let my shiny blue Facebook button fool you, click it to become my Fan on Facebook too!

Linked In:

I have a career, who doesn’t. Linked In is where I’ve posted many of my professional accomplishments. It’s a huge professional network of people who connect together using commonalities. You connect with someone and you can see who they are connected to by first, second or third degree, it’s neat.  It offers integration of my tweets and blog posts via applications offered within Linked In.   Be an open communicator and share your knowledge on Linked In, join groups and engage people. That is primarily how I’ve grown my personal Linked In connections.


My Linked in button is click able too. Scroll up on the left side, give it a click!

So your FFA is building, now watch your web statistics

Observing website statistics is an obsession of mine. I check them often to see what reaction my sites receive from posts I make. If I get a good reaction (lots of clicks) I make note of what I did and plan to repeat it or use similar topics or posts. If my tweet, post or link got none or little reaction, I know right away. You get my drift. It’s important to know what is happening, who and from where is your activity coming from. Getclicky dot com does it all for me in real time! Here is a link to their site: http://www.getclicky.com/