Tag: social media
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Communicate better actions matter
Has anyone else noticed mixed messages, hurt feelings, meanness, passionate discussions or passive aggressive social media posts? Yeah – me too! With most forms of online communication there is room for miscommunication that leads to misunderstanding and confusion. What is missing? Social media posts can lack emotion, human facial expression, body language, stance and voice […]
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Where is your focus?
Focus matters, use it. Social media can get overwhelming from a business perspective. A lot of time and efforts are waisted. There is no focus. It’s simple really. A few simple questions can help you achieve focus. Where are your customers interacting on social media Where are your competitors on social media What social platform […]
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7 Social Media Lies Revisited
7 Crazy Social Media Lies was a post I originally wrote last year about this time. Time for an update and a refresher. The Northeastern USA air is transitioning to winter (again). It makes me think of holidays, family and friends. I’m wired that way and I love it. Before the holidays, I spend time […]
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Social Media is Enormous, Where is My Audience?
Your social media audience, customers and prospects are not on every social channel. Focus your marketing strategy at the start on the places your customers and prospects are likely to use. One easy way to tell which social networks are popular with your audience is asking them. Here is an idea, start a poll at […]
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13 terrific social media business tasks
Social media is here to stay. And, while interactive marketing has taken the lead in harnessing its power business can no longer afford to ignore it. Core business social media to-do list: 1) Schedule posts frequently at popular social media times to get noticed more often One of every ten self promoting posts should be […]
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Time and billing social media value
I recently read the e-book Breaking the Time Barrier by Mike McDerment, the co-founder and CEO of Freshbooks expecting to further my time management skill set. Instead I stumbled into being wowed by what Mike wrote. It was his story not the topic that inspired me to write this post. What this e-book did was put in […]
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The 5 Best Practices For Social Media Revealed
This social media narrative is for inspiration to seek your target audience. 1. Consistency matters, use scheduling Failure will be achieved with lack of consistency. Updating consistently with fresh content scheduled on a recurring basis is easy. We are creatures of habit; help your audience create a habit of finding your posts. 2. Be […]
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Social media landing pages
Social media is used by business for selling, building reputation, increasing awareness and providing value to the community. And it should be. Because it’s proven to be successful at driving web traffic. Many businesses use social media to drive traffic to other websites. I recommend a Facebook e-commerce application named Ecwid, or another hosted online presence. […]
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15 Must Haves Why Business Social Media Is A Yes For You
Business social media opens up your opportunity. You can’t just set up social media profiles and expect a booming business, that is crazy. Social media set it and forget it is even crazier! Business plans, decisive action and web marketing take time. First you need to understand the behind the scene mechanics and the ultimate […]
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Floating social media icon plugin
This floating social media icon plugin made me say wow. Acurax had me at hello. Being in the business of social I needed something dependable, noticeable and interactive enough to garnish attention. The Acurax floating social media plugin is IT. Just introduced with update version 1.1.2 was an RSS feed option as well as many other free […]