Category: Social activity
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Blog Comments Let’s be Social
Blog comments were social long before social networks. Interacting online, submitting feedback and comments is a mainstay of the social network. Opening your blog to comments comes with baggage in the form of comment spam. Think email spam but take it up a few notches. My content management system of choice is self hosted WordPress. […]
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Social Network Etiquette for the TMI Drama
Too much information with social sharing is a filter many users need help with. Filtering drama, arguments, opinions and controversy within social networks comes with its own dose of patience. We don’t want to know that Aunt Mary’s toe is infected, or that our friend Sue and her significant other broke up again for the […]
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7 Social Media Lies Revisited
7 Crazy Social Media Lies was a post I originally wrote last year about this time. Time for an update and a refresher. The Northeastern USA air is transitioning to winter (again). It makes me think of holidays, family and friends. I’m wired that way and I love it. Before the holidays, I spend time […]
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Social Media is Enormous, Where is My Audience?
Your social media audience, customers and prospects are not on every social channel. Focus your marketing strategy at the start on the places your customers and prospects are likely to use. One easy way to tell which social networks are popular with your audience is asking them. Here is an idea, start a poll at […]
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Social Media Egg Basket
We’ve all heard the common phrase “don’t put all your eggs in one basket”. Your online presence needs to adhere to the same advice. Social media networks always evolve. Social media strategy does also. There are rules, guidelines, policies, and a quagmire of other items we agree to when we sign up for any social […]
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Triberr and Social Reach
Triberr is a blog sharing social network that caught my interest a few years back. I remember it as clunky and buggy. Fast forward to Fall 2013 and hello again Triberr your social reach really matters! Ms. Ileane Smith of basicblogtips.com wrote a blog post named What Changed My Mind About Tiberr that reminded me […]
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Flaws with Social Media
Yes there are flaws with social media, if you don’t see the flaws maybe you aren’t looking at social media posts from others, just your own. What social media flaws should you avoid: Accusatory/derogatory/mean posts Misspelled/ALL CAPS/hard to read posts Repetitive/sell sell sell/slimy intention posts Nude/food in your teeth/stain on your shirt photos Lying/bragging/false information […]
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Client social media formula
What is the client social media formula and how do I use it [NOW]? Do you struggle with what to post or how to post? If yes this formula is for you. Customer interest is what we seek. We seek to be effective and nurture customer interest. The formula is easy for all social messages: […]
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Mobile Marketing Scores Big for Small Businesses
According to Web.com, 84 percent of companies that adapt to mobile see an immediate or near-immediate upswing in performance. With the rise of no-contract phones, relatively inexpensive technology, and lots of options from brands such as T-Mobiles new cell phones like the iPhone 5, it’s no wonder that mobile is no longer an option, but a must […]
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What the social media manager satisfies
Comfort knowing social postings are relevant. Is that all? No it is not. Many have asked what a social media manager does, what role do they satisfy? It’s an easy explanation and depends on the context of the question. Business social media marketing puts products and services in front of your target customer audience. Social […]