Hashtag 140cuse

#140cuse, the 140 characters real time web conference held at Syracuse University on April 19, 2012 trended on Twitter. I was there. I participated via tweets, updates and posts.


The success of the #140cuse conference was due to a core group of amazing talents at Syracuse University’s iSchool, Professor of social media, Anthony Rotolo @rotolo was the MC, Kelly Lux @kellylux head of CMGR and social media strategist of the iSchool sent iSchool tweets, David Rosen @dhrosen was the conference organizer and invited me, lastly Jeff Keni Pulver @jeffpulver the producer of the #140conf who spoke.


I was enlightened, surprised, humored and engaged in dialogue at the #140cuse event, all within five minutes of the conference start. My goals of meeting new people and learning from innovators were easily met. I was most impressed by the range of talented speakers there from Alexis Ohanian @kn0thing to the local talent Matt Mulcahy @MattMulcahy who sat next to me for a brief period of time.

What advice can I give you? Register early for next years conference. I will. This years #140cuse conference success is history. Find out more at 140cuse.com


Please leave your comment below. If you were there too, share your experience!

Social media versus antisocial media


Social media uses web-based technology to transform and broadcast business monologues into social media conversations and interactions with customers. Social media management is what I do for you to maintain a customer connection, conversation and interaction on the web and through mobile devices using pictures information and the personality of the business to increase awareness.


Engaging with potential customers is no longer nice to have, it is a necessity! Consumers are curious creatures. We seek, we compare and then pick the best business. If your business is not social, you are missing customers.


The antisocial business is not engaged with customers. Yes many have social network profiles but are they experiencing interaction, getting feedback and inspiring customers to want and need more?


The antisocial business has a problem, doesn’t it?


Simple – let’s solve the problem.


Google, yes the behemoth of a search database makes it easy, start by visiting Think With Google – Real Time Insights


There are numerous ways to fix the antisocial business and turn them around.  For some, baby steps are the best; for others, leaps and bounds are called for.

Illness it’s personal now

Illness is a part of the human condition, for me illness is a challenge.


As a ten year old child I fought a very serious illness, powassan encephalitis to be exact. I survived. Many people affected by this virus do not. Half of all cases result in permanent neurological damage and 10 – 15% result in death. Some said it was a miracle that I had no damage and survived.


Today I witness my youngest daughter struggle and help to manage her asthma.  Asthma is a terrible disease that exhausts the breath and energy but not the spirit of my daughter.  It is something she can not change but something she can control. On Facebook I recently clicked like on the Asthma page. It seemed surreal because it is a condition I do not like. I get updated via my Doctor, Facebook and other platforms about asthma because it’s important to know how to treat asthma effectively.Asthma

Photo Credit: ninasaurusrex via Compfight


I admire my oldest daughter who struggles with a sport induced meniscus tear. She popularized the condition with her friends before Jeremy Lin recently made it famous. She had surgery and it hurt (a lot)!  She will always have knee pain and manages (some how) to work through her knee problems and persevere.  She mandatorily retired from the sport that caused her meniscus tear and now enjoys playing lacrosse for her schools Freshman team as an eighth grader.Knee
Photo Credit: bhtcbtech via Compfight


What issues to you face when challenge is at hand.  Do you run and hide? Or do you fight and survive like me (and my daughters)?